Green Funerals
Green Funerals
Consumers are increasingly concerned about environmental issues such as energy conservation and thepreservation of natural resources. Many families are taking steps – such as recycling, purchasing
locally-grown vegetables, reducing fuel consumption, among others – to reduce their impact on the
environment.
Because consumer values and lifestyles are reflected in their attitudes and decision-making about
products and services in the marketplace – including their approach to death and funerals – interest in
natural funeral and burial options will likely increase.
Rising Interest in “Green” Funeral Options
According to the 2017 NFDA Consumer Awareness and Preferences
Survey, 53.8 percent of respondents indicated an interest in exploring
green funeral services. In response to these trends, funeral directors
have begun exploring ways they can meet the service needs of these
families through practices that include offering green services,
products, and funeral package options.

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